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COLUMBUS ARENA SPORTS & ENTERTAINMENT

OVERVIEW

Columbus Arena Sports & Entertainment (CASE) is a Columbus based organization

that books, operates, and promotes live shows at Nationwide Arena, the Schottenstein Center, and Ohio Stadium. From sports, family shows, and concerts to conferences, speaking events, and graduation ceremonies, these multipurpose venues host a multitude of events and transform the venue to meet any event needs. Comprised of marketing, production, ticketing, finance, guest services, and more, the arenas have a full-service staff that works tirelessly to execute each show from start to finish.

RESPONSIBILITIES

  • Promoted live shows at Nationwide Arena, the Schottenstein Center, and Ohio Stadium to target demographics to sell tickets to 12,000+ capacity shows 

  • Curated digital and grassroots marketing campaigns that covered multiple consumer touchpoints, including social media content strategy, paid ad campaigns, radio promotion, commercial spots, and so on 

  • Served as on-site event lead by creating engaging social media content for a combined 130,000 followers, monitoring customer satisfaction on social media, and managing 5-10 professional photographers and media personnel

  • Documented in-house marketing efforts that drove ticket sales, including flyer distribution across Columbus, in-arena digital admat placements, arena concourse poster placement, email marketing blasts, ticket giveaways, and more

  • Conducted cross-channel community management to monitor customer satisfaction, answer event inquiries, and engage with customers ahead of and during live shows

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