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WELCOME BACK CONCERT

EVENT INFORMATION

THE GOAL

EVENT DATE September 6, 2019

EVENT TIME 6:00 PM doors, 7:00 PM show

VENUE The Schottenstein Center, 7,279 capacity

ANNOUNCE DATE August 17, 2019

ARTIST LINEUP Quinn XCII (headliner), SABA (direct support), The Aces (opener)

Lead a committee of 17 members for the planning and execution of the annual Welcome Back Concert, a free concert for the Ohio State student body to celebrate students' return to campus and kickstart the school year.

ACCOMPLISHMENTS

  • Served as lead talent buyer for the event and worked directly with major talent agencies to coordinate preferred artists' availabilities with venue availability, in addition to drafting artist offers and assisting in the execution of the contracts

  • Released a student body survey that received ~2,600 responses to help guide artist lineup choices, with Quinn XCII placing in the top 3 of 15 total artist choices

  • Debuted a brand new e-ticketing system with the release of this event; all 7,279 tickets available were claimed in advance of the show

  • Assigned and oversaw 41 volunteer positions and 9 leadership positions for the day-of-show, including ticketing, security, hospitality, press, and more

  • Coordinated student-driven transportation to and from the venue and assigned runners to fulfill all artist hospitality requests for 3 separate artist teams

  • Executed comprehensive digital and street team marketing campaigns through content creation on all social media outlets, meet & greet/early pass giveaways, experiential marketing activations, and flyer distribution throughout campus

  • Initiated and monitored show advance from start to finish, acting as the liaison between Schottenstein Center staff, Live! Technologies, and tour management to ensure production needs were met on the day-of-show

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